Why is the wedding dress white?

Por que el vestido de novia es blanco.


Although we can currently find trends in which dresses have taken on vibrant shades or with white bases and details in other shades, white continues to predominate in brides' selections, but why is this happening?

Beyond the meaning of purity attributed to this color, the explanation can be found in history books. But before getting to the answer, a few facts must be mentioned that give even more relevance to this selection.

Start of the dress

Wedding attire has been relevant in all societies around the world, from the bright, primarily reddish colors of Asia, to the everyday tunics of Greco-Roman cultures, or even the white garments worn by pre-Hispanic cultures on the American continent.

Throughout the ages, different trends have shaped the color to be worn for weddings. During the Middle Ages, blue was worn to demonstrate purity of body and soul; however, these themes were of little importance, as the goal was to demonstrate economic power.

Just as some fabrics are much more expensive than others today, during those years, the price of fabric depended on its color. The most expensive of all was white, as the techniques for keeping it neat were very complicated, making it a single-use garment.

The dress that went around the world

It wasn't until the reign of Queen Victoria of England that the white dress would take on global significance. Due to the technological advances of the Industrial Revolution, the cost of white fabric had dropped considerably; this, coupled with the economic crisis experienced by England, led the queen to select this color.

This decision, beyond demonstrating a lack of economic power, demonstrated empathy between the crown and its people, demonstrating that it would not spend tax money on something like a wedding dress.

The image of the wedding would spread around the world, establishing the white dress as the best choice for brides, regardless of their social class. Soon after, the aforementioned significance was added, increasing the popularity of this garment.

This is the story behind the dress most brides dream of wearing. Today, traditions have changed; fashion dictates that color depends on taste, not purity. So now it's time to decide whether you want to continue the tradition or wear a different style.


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